Associate Manager, Commercial Excellence & Sales Operations - North Africa
Décryptage du poste par Postule AI
Décryptage du poste par Postule AI
Généré automatiquement par Postule AI à partir de l’offre.
About BIC World
Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways.
Our culture encourages a "roll up your sleeves and get the job done" mindset, ensuring self-starters, problem solvers, and innovative thinkers can truly thrive.
Key Responsibilities
Sales Intelligence & Performance Management
- Consolidate, maintain, and communicate commercial targets and KPIs across channels, markets, and sales teams
- Develop, automate, and maintain sales dashboards and performance reports using Power BI, Assabil, RED, Excel, and other reporting tools
- Monitor business performance across sales, distribution, execution, profitability, and market indicators
- Analyze sales trends, identify performance gaps, and provide actionable recommendations to management
CRM & Sales Systems Management
- Ensure accuracy, completeness, and integrity of customer master data, including segmentation, GPS coordinates, and outlet classifications
- Centralize and coordinate all CRM update requirements, including portfolio changes, pricing updates, and promotional plans
- Drive deployment, adoption, and continuous improvement of the Assabil CRM platform across North Africa markets
- Monitor CRM compliance and data quality standards across the sales organization
Order-to-Cash & Commercial Operations
- Coordinate customer ordering, shipping, and billing processes in collaboration with Supply Chain and Customer Service teams
- Monitor service levels, case fill performance, and order fulfillment to ensure best-in-class customer experience
- Analyze back orders and proactively coordinate corrective actions with Sales and Supply Chain teams
Distributor & Commercial Administration
- Monitor distributor performance and stock management through regular reviews and inventory reconciliation
- Support cash collection activities and follow-up of receivables to minimize overdue balances
- Review and validate debit notes, claims, rebates, and commercial compensations against contractual agreements
Trade Investment & Promotion Management
- Coordinate implementation of promotional activities and commercial programs in line with approved Trade Marketing calendars
- Support calculation, validation, and communication of distributor compensations and rebates
- Monitor trade investments and spending against approved budgets and investment frameworks
Sales Capability & Process Excellence
- Support development and implementation of sales capability-building initiatives across North Africa
- Coordinate training programs and development activities in partnership with Sales Leadership and HR
- Drive adoption of sales processes, tools, and best practices while identifying continuous improvement opportunities
Required Qualifications
- 5–10 years of experience in FMCG environment, with minimum 5 years in Sales Administration, Sales Operations, Sales Intelligence, or Commercial Excellence
- Business degree/diploma or advanced degree (Bac +4 minimum)
- Advanced proficiency in Excel and Power BI; experience with CRM/SFA platforms required
- Fluent in English, French, and Arabic
Key Skills & Attributes
- Strong business acumen with results-oriented mindset and excellent analytical capabilities
- Highly organized, rigorous, and able to manage multiple priorities autonomously
- Strong attention to detail and accuracy in reporting, pricing, contracts, and CRM data management
- Excellent communication and stakeholder management skills with ability to influence across functions
- Strong problem-solving capabilities with proactive approach to identifying risks and implementing corrective actions
- Continuous improvement mindset with focus on simplification, efficiency, and operational excellence
Additional Information
- Ready to travel within the North African Cluster (up to 20% of the time)
- Position based in Casablanca, Morocco
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