Senior Influencers Account Manager (North Africa)

Senior Influencers Account Manager

We are looking for a highly connected and experienced Senior Influencers Account Manager to support our operations across the North African market.

Job Purpose

The ideal candidate has a strong network of influencers, content creators and talent representatives across the region, with a deep understanding of local cultures, social media landscapes and influencer ecosystems.

This role involves building and maintaining strong relationships with influencers, negotiating competitive commercial rates, and managing influencer collaborations from initial communication through campaign execution.

The ideal candidate combines excellent interpersonal and communication skills with strong commercial awareness, flexibility, and the ability to navigate different markets and cultural environments across North Africa.

Key Responsibilities

• Influencer Relationship Management: Build, develop and maintain strong relationships with influencers, content creators, talent agencies and management networks across North Africa.
• Influencer Networking: Continuously expand the company's influencer network, identifying and establishing connections with relevant creators across different categories and platforms.
• Rate Negotiation: Negotiate competitive influencer rates while ensuring alignment with campaign budgets, commercial targets and expected deliverables.
• Market Knowledge: Maintain an in-depth understanding of the North African influencer landscape, including local trends, key personalities, audience behavior and emerging creators.
• Cultural Understanding: Demonstrate strong knowledge of the different cultures, dialects, social dynamics and consumer behaviors across North African markets.
• Campaign Management: Manage influencer collaborations and ensure smooth coordination throughout campaign execution, from creator selection and briefing to content delivery and publication.
• Communication and Coordination: Act as a key point of contact between influencers, internal teams and clients, ensuring clear, professional and timely communication.
• Relationship Retention: Maintain long-term relationships with key influencers and prioritize building a trusted network that supports recurring business opportunities.
• Problem Solving and Flexibility: Handle last-minute changes, negotiations and unexpected campaign challenges while maintaining positive relationships with influencers.
• Market Intelligence: Track influencer rates, availability, market movements and competitor activities to support better commercial and strategic decisions.

Required Qualifications and Skills

• 4–6+ years of experience in influencer marketing, talent management, digital marketing or a similar role.
• An established network of influencers and content creators across North African markets.
• Strong understanding of the North African social media and influencer ecosystem.
• Excellent communication, interpersonal and relationship-building skills.
• Proven experience in commercial negotiations and managing influencer rates.
• Strong understanding of regional cultures, dialects, trends and audience behavior.
• Ability to work under pressure and manage multiple campaigns simultaneously.
• High level of flexibility, adaptability and problem-solving skills.
• Strong organizational and follow-up capabilities.
• Fluency in Arabic, with good French and English communication skills.

Evaluation Criteria

The successful candidate will be evaluated primarily on:

1. Network Strength: Ability to access, connect with and maintain relationships with a wide pool of influencers across North Africa.
2. Commercial Negotiation: Ability to secure competitive influencer rates and deliver strong commercial value.
3. Relationship Management: Building long-term, trusted relationships with influencers and talent representatives.
4. Regional Market Expertise: Understanding the different cultures, audience behaviors, trends and influencer landscapes across North African markets.
5. Execution and Flexibility: Ensuring smooth campaign delivery while efficiently handling challenges and last-minute changes.