Trade Marketing Coordinator

Casablanca, Casablanca-Settat, Morocco

Décryptage du poste par Postule AI

Résumé du rôle

Trade Marketing Coordinator role at Pernod Ricard Morocco, based in Casablanca. Execute trade marketing campaigns, manage regional events and promotions, coordinate with retailers and distributors, and manage trade budgets. Requires 3 years marketing experience (preferably FMCG), bachelor's degree, and fluency in Arabic, French, and English. Full-time, on-site position focused on driving sales and brand visibility in the Morocco market.

Exigences clés (estimation)

Develop, implement, and evaluate customer marketing strategies aligned with brand planning and commercial goals
Plan, oversee execution, and conduct post-event analysis for regional events and promotions
Manage trade budgets, control costs, and optimize advertising and promotion investments for ROI
Coordinate with sales, operations, and finance teams to maintain stakeholder relationships
Leverage sell-out data and market intelligence to generate actionable business insights
Support new product launches, develop promotional strategies, and lead forecasting activities

Compétences

Fluency in Arabic, French, and English (verbal and written)Advanced Microsoft Office proficiency, particularly ExcelStrategic planning and organizational skillsStrong negotiation and influencing abilitiesData analysis and market intelligence interpretationBudget management and financial acumenEvent planning and project management

Niveau estimé

3 years of marketing experience required, preferably in the fast-moving consumer goods (FMCG) sector. Experience in multinational or large-scale organizations is ideal. This is a mid-level coordinator role requiring established marketing knowledge and proven execution capabilities.

Attributs détectés par l’IA (si absents de l’offre)

Type de poste: full-time
Mode de travail: Sur site
Niveau d'expérience: 3–5 ans
Fonction: Marketing / Communication
Secteur: Agroalimentaire
Niveau d'études: Licence / Bac+3
Langues: Arabe, Français, Anglais

Cette analyse a été générée automatiquement par Postule AI à partir de l'offre.

Job Purpose

The Trade Marketing Coordinator executes trade marketing plans and campaigns to drive sales and promote Pernod Ricard's products and brands in the Morocco market. Working with retailers, wholesalers, and distributors, you will develop marketing strategies, promotions, and events while managing trade budgets and ensuring alignment with overall sales and marketing objectives.

Main Responsibilities

Develop, implement, and evaluate customer marketing strategies aligned with brand planning and commercial goals
Plan, oversee execution, and conduct post-event analysis for regional events and promotions that enhance brand visibility
Manage trade budgets, control costs against approved allocations, and optimize advertising and promotion investments for maximum ROI
Coordinate with sales, operations, and finance teams to maintain productive stakeholder relationships and ensure cross-functional alignment
Leverage sell-out data and market intelligence to generate actionable insights, analyze inventory levels, and support strategic decision-making
Support new product launches, develop promotional strategies, define pricing strategies, and lead forecasting activities for Sales & Operations Planning

Key Competencies

Excellent verbal and written communication skills in Arabic, French, and English
Advanced proficiency in Microsoft Office, particularly Excel
Strong planning, organizational, and negotiation abilities
Results-oriented mindset with ability to perform under pressure and meet tight deadlines
Exceptional interpersonal and relationship-building skills
Proactive, detail-oriented, and collaborative team player

Qualifications

Bachelor's degree in Business, Marketing, Economics, or Management
3 years of marketing experience, preferably in FMCG sector
Experience in multinational or large-scale organizations preferred
Based in Casablanca with valid driver's license
Willingness to work evenings, nights, and weekends as needed

Cette description d'emploi a pu être reformatée par Postule pour améliorer sa lisibilité et sa présentation. Le contenu et les informations restent fidèles à l'offre d'emploi originale. .