Business Development Associate - IT Solutions

Casablanca

CDI / Temps pleinSur site1–3 ansAnglaisCommercial / VenteInformatique / IT

L’essentiel du poste

Résumé par Postule AI

Arrow Enterprise Computing Solutions seeks a Business Development Associate to drive lead generation and qualification for IT solutions. This role involves engaging with MQLs through multiple channels, qualifying leads using BANT criteria, and converting them into SQLs for the sales team. The ideal candidate has 1–3+ years of B2B IT sales or lead generation experience, strong CRM proficiency, and the ability to thrive in a fast-paced, target-driven environment.

Vos missions

  • Engage with inbound and outbound MQLs via calls, emails, and social outreach to assess interest and buying intent
  • Qualify leads using BANT criteria and convert them into SQLs for the sales team
  • Maintain accurate CRM records and nurture leads through early sales funnel stages
  • Collaborate with marketing on lead quality feedback and campaign performance analysis
  • Identify upsell and cross-sell opportunities and meet KPIs for conversion rates and pipeline generation

Profil recherché

  • You have 1–3+ years of proven experience in lead generation or inside sales within IT/Tech
  • You excel at qualifying leads and converting MQLs into SQLs with strong communication skills
  • You are comfortable with CRM tools and thrive in target-driven, fast-paced environments
  • You have a solid understanding of B2B sales cycles and IT solutions

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About the Role

Arrow Enterprise Computing Solutions, a division of Arrow Electronics Group (16,500 employees across 58 countries, $29 billion+ turnover), is seeking a Business Development Associate to join our growing team. We provide IT professionals with global technological solutions in servers, storage, virtualization, networks, security, infrastructure software, and Cloud solutions.

Key Responsibilities

  • Engage with inbound and outbound MQLs through calls, emails, and social outreach to assess interest, needs, and buying intent
  • Qualify leads based on defined criteria (budget, authority, need, timeline) and convert them into SQLs for the sales team
  • Maintain accurate records in CRM systems (Salesforce, Dynamics) and nurture leads through early sales funnel stages
  • Collaborate with marketing to provide feedback on lead quality, campaign performance, and targeting
  • Identify upsell and cross-sell opportunities within existing accounts and meet KPIs for lead conversion and pipeline generation
  • Stay informed on IT products, solutions, and market trends to effectively position offerings

What We're Looking For

  • 1–3+ years of experience in lead generation, inside sales, or business development within IT/Tech industry
  • Proven track record of converting MQLs into SQLs or generating qualified pipeline
  • Strong understanding of B2B sales cycles, particularly in IT solutions or services
  • Excellent communication and interpersonal skills (verbal and written)
  • Experience with CRM tools and sales engagement platforms
  • Ability to work in a fast-paced, target-driven environment

What We Offer

  • Full permanent contract with social benefits (CNSS, CIMR, health insurance)
  • Excellent working atmosphere with passionate collaborators
  • Opportunity to make an impact within an international, globally recognized organization

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