About the Role
Join VOILE CHIC, the #1 online hijab brand founded in Canada, as a Marketing Growth Manager. You will lead strategic marketing initiatives to drive sales growth, expand social media reach, and strengthen customer relationships across Shopify, TikTok, Instagram, and email channels.
Your Goals
- Leverage the existing customer base to boost sales and expand social media reach
- Develop the Shopify brand through targeted e-commerce promotions and email marketing
- Double sales and customer base
- Grow TikTok following and engage with 250k Instagram followers and email subscribers
Key Responsibilities
- Devise and implement strategies to achieve ambitious sales targets and customer acquisition goals
- Optimize social media channels to amplify brand messaging and drive conversions
- Execute compelling e-commerce promotions that resonate with the target audience
- Develop and execute effective email marketing campaigns to nurture customer relationships and drive repeat purchases
- Identify and collaborate with influencers to become brand ambassadors
Requirements
- Proven experience in a similar marketing role within the e-commerce industry
- Strong understanding of digital marketing tools and strategies
- Proficiency in Shopify, email marketing platforms, and social media channels
- Creativity and innovation in developing engaging marketing campaigns
- Excellent communication and collaboration skills
Note: This role seeks a female professional to align with the brand's cultural and religious values, ensuring authenticity and connection with the target audience.
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