Job Summary
As Marketing Manager at Marriott Hotels, you will be responsible for developing and executing comprehensive marketing plans for the property. You will manage all e-commerce opportunities, build strong relationships with tourism bureaus and community leaders, and drive revenue through strategic marketing initiatives.
Core Responsibilities
- Develop and execute leisure marketing plans addressing rate offers, packages, and programs to build occupancy
- Manage website maintenance, email campaigns, and digital marketing initiatives with regular ROI tracking and analysis
- Coordinate region-wide promotions across rooms, food and beverage, spa, and golf offerings
- Manage annual marketing budget, track actual versus planned spending, and provide recommendations for budget reallocation
- Develop brochure and collateral materials, oversee photo shoots, and ensure consistent brand messaging across all touchpoints
- Build relationships with distribution channels, Convention Bureaus, and media buyers to maximize revenue opportunities
Key Activities
- Analyze DMA source market reports, past guest lists, and website/email campaign tracking to inform marketing recommendations
- Evaluate new marketing opportunities and ensure property representation on quality internet sites
- Act as liaison between corporate and individual properties to ensure alignment with corporate programs
- Coordinate with vendors, manage marketing materials documentation, and approve invoicing through MarrCom office
Candidate Profile
Education and Experience:
- High school diploma or GED with 2 years of sales and marketing or related professional experience, OR
- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related field (no work experience required)
About Marriott Hotels: Marriott Hotels strive to elevate the art of hospitality through innovation while maintaining comfort and familiarity globally. JW Marriott, part of Marriott International's luxury portfolio, offers a work experience focused on community, camaraderie, training, development, and holistic well-being.
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