Marketing Cloud & Data 360 Solution Architect
Salesforce Professional Services is seeking a Marketing Cloud & Data 360 Solution Architect to join our Professional Services team. This role centers on being a "Data & Engagement" subject matter expert, leading the design and implementation of enterprise-grade customer engagement and data management solutions.
Your Impact
- Become a Trusted SME: Act as the primary authority for Marketing Cloud and Data 360, supporting project delivery and demonstrating how data and engagement architecture relate to Agentforce and AI-driven personalization success.
- Strategic Design: Drive creation of application and technical design documents (Blueprints/FSD) leveraging Salesforce best practices and integrating Salesforce into customer infrastructure.
- Unified Customer Engagement: Design and guide enterprise data and engagement architecture, emphasizing Data Governance, consent management, and security and privacy regulation compliance.
- Technical Excellence: Provide guidance on integration development best practices, Enterprise Architecture standards, and environment management. Lead code reviews and define coding standards (SQL, SSJS, AMPScript).
- Stakeholder Management: Facilitate and influence Executive Customer stakeholders while aligning technology strategy to business value and ROI.
- Risk Mitigation: Troubleshoot key customer implementation issues and drive successful resolution through proactive risk management.
Required Qualifications
- Fluent in English and French with direct, hands-on experience designing and configuring Marketing Cloud (Email Studio, Journey Builder, Automation Studio) and Data 360 (Ingestion, Unified Profile, Insights, Activation). Equivalent Martech or CDP platform experience acceptable.
- Deep expertise in Martech Ecosystem, customer journey orchestration, digital campaign management, and optimization.
- Solid understanding of system designs, integration patterns, data modeling, MDM, development lifecycle, and DevOps.
- Ability to clearly document solutions including data flows, engineering flowcharts, and technical artifacts.
- Ability to translate client requirements and map business processes into technical product suite solutions.
- Knowledge of API patterns (REST/SOAP) and experience integrating Salesforce with different business systems (ETL, CRM, data lakes).
- Technical leadership capability to lead inter-team meetings and conduct solutions testing and validation.
- Willingness to travel to client sites for onsite discovery and presentations (estimated 25%-50%).
- Engineering School Degree or equivalent relevant experience required.
Preferred Qualifications
- 6+ years direct experience with Marketing Cloud, designing and building multi-channel journeys to increase customer engagement and optimize campaign ROI.
- 2+ years direct experience with Data 360, including advanced Unified Profile and Activation design.
- Familiarity with Agentforce and AI applications.
- Excellent written, verbal, and visual communication skills to present complex concepts at tactical and executive levels.
- 6+ years in marketing technology or data architecture consulting with focus on relational data models and SQL.
- Familiarity with external data platforms (Snowflake, Databricks, AWS, GCP) and functional domains such as Finance, Telco, or Retail.
- Salesforce Certified Marketing Cloud Consultant and/or Marketing Cloud Developer certifications.
- Ability to work independently in fast-paced environments while remaining adaptable and "scrappy" as the team scales.
Location: All interviews will take place on-site at our Casablanca office.
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