Simera

Lead Generation Specialist

Casablanca

CDI / Temps pleinTélétravail1–3 ansAnglaisCommercial / VenteCabinet de recrutement

L’essentiel du poste

Résumé par Postule AI

Lead Generation Specialist role focused on identifying and qualifying potential customers to build a sales pipeline. Responsibilities include prospect research, outbound outreach via multiple channels, lead qualification, CRM management, and collaboration with sales and marketing teams. Requires experience in lead generation or similar sales development roles, strong communication skills, proficiency with digital tools and CRM systems, and ability to work independently in a remote environment while meeting activity targets.

Vos missions

  • Research and identify potential customers, companies, and target accounts based on defined customer profiles and sales criteria.
  • Generate leads through outbound calls, email, LinkedIn, social media, and online research channels.
  • Qualify leads by evaluating their needs, business requirements, interest, and potential fit.
  • Schedule qualified meetings and appointments for the sales team while maintaining accurate prospect data in CRM.
  • Track lead generation activities, monitor responses and conversions, and provide feedback on lead quality and market trends.
  • Collaborate with Sales, Business Development, and Marketing teams to improve lead-generation strategies and test new outreach methods.

Profil recherché

  • You have 1-3 years of experience in lead generation, sales development, or business development roles.
  • You are comfortable with high-volume outreach and can work independently while meeting consistent activity targets.
  • You are proficient with CRM systems, LinkedIn, and digital prospecting tools and enjoy data-driven work.
  • You thrive in a remote, fast-paced environment and have strong communication and relationship-building skills.
  • You are results-oriented, organized, and proactive with a professional attitude toward continuous improvement.

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About the Role

We are seeking a proactive and results-driven Lead Generation Specialist to identify potential customers, generate qualified leads, and build a consistent pipeline of business opportunities. The ideal candidate is skilled in prospect research, outbound outreach, lead qualification, and data management, with strong communication skills and a focus on achieving measurable results.

Main Responsibilities

  • Research and identify potential customers, companies, and target accounts based on defined criteria.
  • Generate leads through outbound calls, email, LinkedIn, social media, and online research channels.
  • Qualify leads by evaluating needs, business requirements, interest, and potential fit with your offerings.
  • Conduct initial outreach, engage prospects in meaningful conversations, and identify decision-makers within target organizations.
  • Schedule qualified meetings and appointments for the sales team while maintaining accurate prospect information in the CRM system.
  • Track lead generation activities, monitor responses and conversions, and provide feedback on lead quality and market trends to improve strategies.

Required Skills

  • Excellent verbal and written communication skills with strong prospect research and lead-generation abilities.
  • Strong lead qualification, analytical skills, and attention to detail for data accuracy.
  • Proficiency with CRM systems, LinkedIn, email platforms, lead-generation tools, and spreadsheets.
  • Results-oriented mindset with ability to work independently toward measurable targets in a fast-paced environment.
  • Strong organizational, time-management, and relationship-building skills with ability to conduct high-volume outreach.

Key Requirements

  • Previous experience in lead generation, business development, sales development, inside sales, or appointment setting.
  • Demonstrated experience with outbound prospecting, lead qualification, and CRM systems.
  • Ability to meet daily, weekly, and monthly activity and lead-generation targets consistently.
  • Reliable internet connection and suitable remote work setup with professional, proactive, and organized attitude.
  • English proficiency required for positions involving English-speaking markets.

Mise en forme par Postule ·

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