Senior Retail Merchandiser, Trading and Allocation
This role supports the profitability of the business for EMC DTC Morocco in Casablanca. It focuses on allocation, in-season trading, inventory management and profit maximization across the Value stores and e-commerce platform. The role contributes to executing commercial strategies, using marketplace trend and trading performance insights to act quickly on opportunities and drive revenue and margin improvement across the EMC DTC business, which includes Retail and e-commerce.
Key Responsibilities
Pre-Season Strategy and OTB Planning
- Translate the seasonal brand and commercial strategy into clear channel-level range and allocation assortment plans for the market and store clusters.
- Partner with Planning and Buying to align pre-season assumptions on demand, launch depth, phasing, stock turns and sell-through targets.
- Support the development of seasonal OTB and intake plans by providing market-specific allocation and availability insights across channels.
- Define success metrics for launches, seasonal conversion and key campaign moments, ensuring clarity ahead of season start.
In-Season Trading
- Monitor daily and weekly sales performance to act quickly on fast-selling products and mitigate risks on slow-moving inventory.
- Execute launches, seasonal conversion and key campaign moments.
- Develop and execute in-season trading strategies to capture demand at optimal margins and outpace competitors in key categories.
- Lead markdown, promotion and replenishment decisions to maximize sell-through and profitability.
- Drive inventory clearance strategies to maintain healthy stock levels across retail and e-commerce channels.
- Collaborate with cross-functional teams to align inventory movement with consumer demand and market trends.
- Ensure alignment of stock allocations and replenishments with channel-specific performance goals.
- Implement pricing strategies that drive profitability while maintaining competitiveness.
- Build scalable foundations for future growth by implementing best practices and innovative solutions.
- Contribute to key planning reports and be responsible for their implementation and adoption across channels.
Cross-Functional Collaboration
Work closely with Planning, Buying, Finance, Demand Planning, SCM and Operations teams to ensure alignment of trading actions with broader business strategies.
Key Relationships
- Planning
- Buying
- Operations
- Brand
- Finance
- Supply Chain
- Franchise sales
- EM Hub Merchandising, E-commerce and Franchise team
Knowledge, Skills and Abilities
- High degree of commercial and business acumen
- Strong time-management, planning and organizational skills
- Ability to multi-task in a dynamic environment and challenge the status quo
- Leadership and influencing skills
- Advanced user of MS Office suite of products
- Fluent in English
- Advanced knowledge of Retail Management Systems
- Strong analytical skills
- Structured, organised and process oriented
- Attention to detail, as errors in analysis can have a crucial impact on the business
- Ability to work effectively within a team environment and under pressure
Requisite Education and Experience
- University degree in business, Finance or Merchandising
- Minimum 3 years of merchandising experience
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