Join BIC World, a community of brands creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. As part of BIC Graphic, the Business Development Manager CDS will shape and develop the CDS business start-up in Morocco from its early stages.
Role Overview
The role transforms market opportunities for decorated iconic BIC products into sustainable growth and new revenue streams. It builds and leads the market strategic plan, identifies and develops customers and channels, and strengthens BIC’s market position through differentiated solutions and services.
The position owns opportunity development from prospecting and deal assessment through negotiation, contracting and integration with business operations.
Main Responsibilities
- Business strategy: Build the strategic plan for the CDS business in Morocco and define initiatives, solutions and services that improve BIC’s market position.
- Customer acquisition: Identify and develop customers, decision-makers and channels, prospect for partners, and screen potential deals.
- Deal leadership: Close new business by developing and negotiating contracts and integrating commitments with business operations.
- Network and capabilities: Build a strong external network and assess the team and resources required to support growth.
- Cross-functional collaboration: Coordinate across internal teams and external stakeholders to develop solutions, evaluate opportunities and support growth.
Key Performance Indicators
- Net sales, volumes and gross profit versus the approved CDS strategic plan.
- Qualified opportunity pipeline, conversion rate and value of business closed.
- Number and quality of new customers, partners and decision-maker relationships.
- Development of new channels and contribution to market penetration and position.
- Timely implementation of customer plans, contracts and cross-functional requirements.
Candidate Profile
Education: Bachelor’s or Master’s degree in Business Administration, Sales, Marketing, International Business, Engineering or equivalent.
Experience: Minimum 5 years of demonstrated experience in business development, prospecting, strategic planning and sales execution. Knowledge of decorating techniques is an asset.
Languages: Arabic, French (fluent), English (an asset).
Tools: MS Excel, MS PowerPoint, CRM.
Market knowledge: Strong understanding of markets, customers, competitors, industry events and key players.
Additional Information
- Based in Casablanca, Morocco.
- Travel within Morocco and internationally, including training at the Tarragona Center of Expertise.
- Team structure to be developed in line with business growth; initial direct reports TBC.
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