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About Circles
Circles is a global technology company founded in 2014, reimagining the telco industry with an innovative SaaS platform. The company partners with leading telco operators worldwide including KDDI Corporation, Etisalat Group, AT&T, and Telkomsel. Beyond its SaaS business, Circles operates Circles.Life (a digital lifestyle telco brand), Circles Aspire (a CPaaS provider), and Jetpac (a travel tech and eSIM roaming specialist).
About the Role
We seek a visionary and execution-focused General Manager to lead the launch and growth of a new digital telco brand in the MENA region. As the P&L owner, you will drive customer acquisition, digital experience, commercial performance, and brand positioning while leading cross-functional teams across product, growth, technology, and customer operations.
Key Responsibilities
- Own and execute the end-to-end go-to-market strategy, from pre-launch planning to commercial scaling
- Define and drive customer acquisition, engagement, and retention strategies for rapid, sustainable growth
- Build and lead high-performing teams across commercial, marketing, product, customer service, and operations
- Lead budgeting, forecasting, and performance tracking with full P&L accountability
- Build and manage relationships with external partners (MNOs, technology providers, agencies, regulatory bodies) and internal stakeholders
- Manage multi-channel strategies with strong digital growth focus, including external agency relationships for media and creative execution
Ideal Candidate Profile
- 20+ years of experience in telecommunications, digital brands, or consumer technology with proven leadership in Tier-1 markets
- Track record of successfully launching and scaling high-growth B2C consumer brands, ideally in digital-first or fast-growth startup settings
- Strong command of digital growth levers: performance marketing, lifecycle management, UX, and product innovation
- Deep understanding of telco economics, customer journeys, and commercial drivers
- Exceptional leadership, communication, and interpersonal skills with ability to solve complex challenges swiftly
- Strategic mindset with builder's mentality; comfortable in fast-paced, zero-to-one environments
- Experience in MENA region and prior B2C launch experience strongly preferred
Personal Attributes
- Entrepreneurial and results-oriented mindset
- Agile, adaptable, and comfortable in fast-paced startup environments
- Decisive, innovative, and customer-focused
Languages
Required: English and Arabic. Bonus: French
Cette description d'emploi a pu être reformatée par Postule pour améliorer sa lisibilité et sa présentation. Le contenu et les informations restent fidèles à l'offre d'emploi originale. .