Senior Specialist - Modern Channel Sales

Senior Specialist - Modern Channel Sales

Beko Europe is a leading home appliance business dedicated to changing the lives of its customers through innovative and sustainable household products and solutions. We are looking for a passionate Senior Specialist - Modern Channel Sales to join our Sales team.

This position is based in Casablanca-Settat, Morocco.

Main Responsibilities

• Drive sales performance and ensure achievement of revenue, volume, distribution, and profitability targets.
• Monitor customer performance, market trends, competitor activities, and pricing developments.
• Develop and execute promotional plans in coordination with Marketing and Trade Marketing teams.
• Ensure strong product visibility, availability, and execution across retail stores and customer networks.
• Analyze sales performance and prepare regular reports and action plans.
• Identify new business opportunities and develop the customer portfolio.
• Coordinate with Supply Chain, Finance, Marketing, and Customer Service teams to ensure smooth order fulfillment and customer satisfaction.
• Follow up on forecasts, stock levels, sell-in, sell-out, and promotional performance.
• Monitor customer receivables and ensure compliance with agreed commercial and financial terms.
• Conduct regular customer visits and market assessments.
• Contribute to the development of channel strategies and provide market insights to management.

Requirements

• Bachelor's or Master's degree in Business Administration, Marketing, Sales, Economics, or a related field.
• Strong communication, negotiation, and presentation skills.
• Strong knowledge of MS Office, particularly Excel and PowerPoint.
• Ability to work independently, manage multiple priorities, and operate in a fast-paced commercial environment.
• Willingness to travel regularly for customer and market visits.
• Relevant experience in Modern Trade / Modern Channel Sales.
• Proven experience managing major retail chains, key to the Moroccan retail and modern trade environment.
• Demonstrated experience in achieving sales and revenue targets.
• Strong analytical skills with the ability to interpret sales and market data.

Why Beko

• Global Minds: Opportunities to learn, grow, and succeed together as one global team.
• Impact: Meaningful work that contributes to our communities, the environment, and a more sustainable future.
• Innovation: A culture that embraces new ideas and technologies and takes on challenges with confidence.
• Camaraderie: A culture of togetherness built on inclusion, care, respect, and mutual support.

We are an equal-opportunity employer. All applicants will be considered for employment without attention to race, sex, colour, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender identity and expression, marital status, or political opinion.